Information in the BFSI sector is like the menu card of a multi-cuisine restaurant. All kinds of data on a platter, served simultaneously. To integrate the various kinds of data coming in at different velocity…
Customer Analytics focusses on the improvement of an Organization’s overall business development and its results serve as an effective measure for comparing performance and growth. Customers are the fuel for running an organization. Understanding them…
2015 brought alarming news for the insurance industry with record-breaking drops in customer experience satisfaction. In an increasingly commoditized market, insurance companies need to fast realize that customer experience is one of the most important…
This is in continuation to the previous blog on ‘Mobile Application Management in the BYOD age’ which explained enough the importance of considering the MAM (Mobile Application Management) for enterprise mobile applications, here is something about the MAM technique provided by…
Jack Welch once remarked, ‘If the rate of change on the Outside exceeds the rate of change on the Inside, the end is near’! We have often heard information to be the new currency in…
As advancements in technology happen, the chances for apps becoming more vulnerable to security threats are on the rise. In this age of BYOD (Bring Your Own Device) where people need access corporate data, it…
Cross-selling and Up-selling techniques have been in practice from generations. Cross-selling is a technique that allows one in educating of products that would be essential with the product purchased. Up-selling, on the other hand, is…
In the age of digital disruption, the future obviously looks better for those who are viewing digital as an opportunity to outperform leaders in their industries. However, the wrong digital strategy can spell disaster for…
So your organization has a global presence. Traditional organizational operations and structures have worked well for you. But global presence also brings global competition along with the challenges of global business phenomena like digitization. Your…
Ask any executive who has led an organization through a large, transformative change, and he or she will tell you that a company’s vision is only as good as the people behind it. This article…
“The holy grail of marketing is to proactively pounce upon every individual customer opportunity by predicting beforehand who will respond and to preemptively intervene each customer loss by predicting who will defect” – Dr. Eric…
