Do’s and Dont’s in eCommerce Testing

The eCommerce industry is gaining more traction in the growing digital space and it is estimated to be worth $22.1 trillion. With increased number of online shoppers, online stores have the added burden of ensuring…

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Data-Driven Cognitive Selling

Cognition, as the definition states, is “the mental action or process of acquiring knowledge and understanding through thought, experience, and the senses. Expanding the above definition, cognitive selling can be described as the act of selling,…

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POS Test Automation Challenges and Strategies

As mentioned in my earlier blog post(POS Testing – Part 1), in competitive business such as retail, POS can be a key differentiator. It is very important for POS applications to be reliable, scalable, easily…

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POS Testing Challenges and Solutions

What is POS? A POS (point of sale) is a computer which is connected to a receipt printer, cash drawer, credit/debit card reader and a bar code scanner etc.  Retailers use an automated retail system…

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Millennialization of Everything in Banking: Exclusive Interview with Jeremy Balkin

Rewind “I confess. I’m a Millennial.” claimed Jeremy Balkin, the Head of Innovation at HSBC, as looks of surprise came over the faces of Senior Executives and CXOs in a boardroom of a leading global…

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Retail-friendly Test Automation Strategies

In the age of omni-channel retail, creating engaging shopping experiences and building customer loyalty is more complicated than ever before. Meeting the 24/7demands of the connected customer requires constant innovation and decisions based on reliable…

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Connecting Millennial Banking Dots Builds Financial Well-Being

If it’s uppermost in the Millennial’s Mind — Absence doesn’t make the heart grow fonder. Millennials are hungry for sound financial knowledge, now more than ever. But are banks delivering on expectations? Today more Millennials…

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Scaling the Application Engineering Maturity ladder using PropelDE

Application engineering has been going through steady changes since its inception. However, the last couple of years have turned the whole software engineering aspect on its head. One of the key reasons behind this impact…

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Menu Engineering with Market Basket Analysis

A Cornell Hospitality Quarterly study found that 75% of customers who visit a restaurant are undecided on what to order. This is an opportunity for equipping service personnel at restaurants with data driven intelligence enabling…

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Top UX Priority Goals for Retailers Today

By 2020, customer experience is predicted to overtake price and product as the key brand differentiator. And to offer high customer experience, user experience is essential in helping retailers craft the best possible experience of…

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Testing Trendsetters at STARWEST 2017

Bring out the best of your testing capabilities and flaunt them on this year’s biggest testing ramp- the STARWEST 2017, Anaheim, CA. Held for a week in the city of Disney land, STARWEST is one…

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Join Aspire Systems at the STARWEST Conference

STARWEST 2017 is knocking on your door! The premier conference for software testers and quality assurance professionals is less than a month away and you are welcome to visit us! Aspire Systems Participation: Aspire Systems is…

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