All posts by Shraddha.Banerjee

How to Spur Digital Transformation in Consumer Goods with Salesforce Commerce Cloud?

The world that we know today has changed for good and people are living, buying, and thinking differently. What’s striking is that all these habits will endure beyond the crisis and there shall be a…

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The NFT Metaverse: The Burgeoning Trend in the Blockchain World

A report by Bloomberg Intelligence says that by 2024, market opportunities around metaverse shall go up to $800 billion.   ‘Metaverse’ and ‘NFT’ have created a new buzz in the technical domain. As per experts,…

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Updates from SFCC: Version 22.1 Released with Bold and Beautiful Features

Contextual commerce is the new mantra for brands. It encompasses a unified experience across channels. Salesforce commerce cloud is relentlessly trying to offer retail merchants an edge so that they effortlessly engage with their customers.…

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How to set up your Online Grocery Store with Salesforce Commerce Cloud?

In January 2020 only 5% of grocery purchases were online. Soon COVID-19 crippled the world and grocery stores across the globe experienced unprecedented growth in demand. Also, expectations are that similar behavior patterns will continue…

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State of E-commerce 2022: Navigating the ‘New Normal’ of B2C Commerce

The global commerce landscape was on the verge of transformation and the outbreak of COVID-19 accelerated the entire process. It proved all assumptions wrong and brought about a 360-degree change to global commerce. Digital transitions…

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Food for thought: How technology can help your dining business gain more patrons

This is a classic example of digital dining with minimal contact embedded with a high-end customer experience.  You must be intrigued by how such a seamless operation is possible. It’s the sheer power of technology.   In this blog, we shall dig…

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Magento’s UI/UX Game Plan to Make Every Business Shoppable

Many brands think that a good-looking website is synonymous with an excellent user experience. However, that’s not the case, since they are many good-looking websites that have a high bounce rate. In fact, a Forrester…

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Customer Insights: The Star Ingredient for Continued Digital Commerce Growth

You must have heard the term, ‘know your audience’ multiple times. What does it mean? Why should you know your audience? How do you know your audience? In this blog, we shall discuss why knowing…

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The Seven Most Effective Steps to Optimize the Magento Checkout Page

Ecommerce stores lose money worth $18 billion1 on an average in sales revenue each year due to cart abandonment. Cart abandonment is a persistent issue for merchants and everyone wants to improve upon this. Consumers…

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Does Re-platforming to Magento 2.0 makes Sense?

Magento commerce cloud, which has empowered around 9%1 of the world’s eCommerce sites released its next-generation enterprise-level commerce platform Magento 2.0 in 2015. The highlights of the upgraded platform include unparalleled scalability, supercharged out-of-the-box features,…

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How to enrich your Digital Commerce Experience with Magento Quick Search and Optimization Features?

Magento 2.0 caters to the next era of digital commerce; it crafts shopping experiences that are tailor made for every business. However, sometimes there are complaints of slow loading of pages, even in Magento 2.…

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To PWA or not to PWA?

With the path of innovation that retail has treaded upon, the onus of merchants to boost digital commerce is immense. Along with the growing focus on mobile experiences, even the browsing pattern of users has changed remarkably. Along with the native apps and the web browsers,…

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