3 wicked strategic ways to boost your online sales this Halloween! No tricks, just treats Halloween is around the corner – The “scary-good” time of the year. In 2020, US shoppers spent roughly $8.8 billion over the Halloween season. This year, it could go…
One of the most satisfying shopping experiences is when you stumble across something that you never knew you needed, and get an offer on it. This can happen while shopping online when finding a perfect…
With the onset of the pandemic in 2020, there was a paradigm shift in the digital ecosystem. A frenetic digital adoption and a significant change in consumer behavior were the key trends. 2021, on the…
Ecommerce conversion rate is a crucial metric for online store owners. While every B2C marketer worries about bringing in more site visits and prospective buyers, it is important to have the right strategies in place to…
Impeccable brand interaction, owning your customer experiences, and carving out personalized content is the path to deliver a smooth purchase experience. With Magento commerce cloud, the whole of this process becomes seamless. It erases the boundaries between possibility and impossibility, empowering retailers to…
In years to come, 2020 will be remembered as the year that altered everything. COVID-19 has sparked an increase in digital commerce and has hastened digital transformation in retail. Bain & Company states that APAC…
A PWA (Progressive Web App) can be a website or an application. Actually, it can do the work of either. Since 2015, PWAs have been helping retailers democratize shopping experiences for customers, irrespective of how…
With social distancing being the norm during the pandemic, retailers have come up with an innovative solution Curbside Pickup to offer their customers a safer option to collect their orders. It has seen an increase…
Everything a jeweller needs to know before starting on their E-commerce journey It’s not always glitz and glam for the jewellery industry. Retailers thrive on wooing the buyer with a high touch and feel the…
Salesforce Commerce Cloud, Magento, Shopify, Woo Commerce, so many choices, so much information to process… well…here’s the low down Building your business through digital channels is more than just putting up your product listings on…
Life as we know it came to a standstill because of the pandemic, and retail businesses were forced to rethink their e-commerce strategies to stay afloat in a crowded market. Add into the mix the…
Once an avid mall rat, Jane Doe is now content to do all her shopping from home. The tech-savvy consumer thinks nothing of toggling between various touch points — be it her mobile device or…