What exactly is personalization? Contextual customer experiences are no longer a “nice to have” in today’s highly competitive marketplace; they are a “must-have”. While nearly every retailer today promises to “personalize” their shopper’s experience, just…
In January 2020 only 5% of grocery purchases were online. Soon COVID-19 crippled the world and grocery stores across the globe experienced unprecedented growth in demand. Also, expectations are that similar behavior patterns will continue…
Aspire’s Krishnan Jayaraman Vice President & Business Head – Data Analytics and RPA sat down with Krish Lakshminarayanan Vice President – Digital Engineering & Advanced Analytics at Dine Brands Global, for a very special AI…
The global commerce landscape was on the verge of transformation and the outbreak of COVID-19 accelerated the entire process. It proved all assumptions wrong and brought about a 360-degree change to global commerce. Digital transitions…
This is a classic example of digital dining with minimal contact embedded with a high-end customer experience. You must be intrigued by how such a seamless operation is possible. It’s the sheer power of technology. In this blog, we shall dig…
New year comes new trends! Are you getting set to bid farewell to 2021 and hello to 2022? While the year 2020 and 2021 was all about the race to digital transformation and social commerce,…
We’re thrilled to finally have our own booth #858 at a physical event, none other than the NRF’s Big Retail Show 2022! NRF 2022 is the world’s largest annual retail event, bringing over 40,000 retail…
If you want to see how physical retail will look in 20 years, pay attention to grocery retail over the next 3 to 5 years. Amazon announced earlier this year they would licence its cashierless…
#12DaysofChristmasatAspire Halloween is over, which means it’s time to prepare for Christmas! According to the NRF, holiday sales in November and December will climb between 8.5 % and 10.5 % over 2020, to between $843.4…
Many brands think that a good-looking website is synonymous with an excellent user experience. However, that’s not the case, since they are many good-looking websites that have a high bounce rate. In fact, a Forrester…
You must have heard the term, ‘know your audience’ multiple times. What does it mean? Why should you know your audience? How do you know your audience? In this blog, we shall discuss why knowing…
Ecommerce stores lose money worth $18 billion1 on an average in sales revenue each year due to cart abandonment. Cart abandonment is a persistent issue for merchants and everyone wants to improve upon this. Consumers…