Marketing was once a simple proposition concept, it was required to create advertising campaigns for “brand-building”, which generated leads, and then it drove sales and their job was done. However, with changing times and digital evolution, the concept of marketing has also evolved. In this…
ServiceNow’s customer service management tools are dramatically reshaping the industry with its high levels of efficiency. It has earned the name ‘visionary’ from Gartner and rightly so. It can resolve complex issues end-to-end by collaborating with multiple departments to identify the root…
The retail industry is being transformed by Artificial Intelligence (AI). Retailers, today can use AI to engage with their consumers and run sales and marketing plans more effectively, from utilising computer vision to modify promotions in real time to…
There is nothing more important than the general public’s opinion when it comes to marketing. After all, without public approval and purchase, it would be impossible to get any product or idea off the ground. Companies, on…
Warehouse Management Systems (WMS) have become an integral part of Industry 4.0 – acting as a powerful catalyst of digital transformation. Gone are the days when warehouses had no way out of struggling with business-critical…
In the data-driven world, we live in today, it would be like having a superpower to acquire the right information and act on it to take big decisions. For it is no longer enough to…
In our last blog post on AWS vs. GCP vs. Azure’s hybrid cloud capabilities, we covered four of the most basic criteria companies assess a suitable cloud computing system on. A NASDAQ report states that…
In a hybrid cloud setup, storage and computing infrastructure are composed of both private and public cloud computing systems. The different components are crafted so that they can be streamlined to work with other cloud…
A non-modernized digital business is an oxymoron. In a climate rife with disruptions and innovations, organizations are moving at a pace that needs to put their Modernization imperative into perspective. Digital Transformation thrives on the…
Perhaps, while you are reading this blog, someone would have just stepped into a retail store or popular mall, tried on a few clothes and made their purchase without ever pulling out their cards. And…
Studies have shown that Fortune 500 companies lose an average of $31.5 billion per year due to the failure of sharing knowledge across teams. This lack of proper communication and collaboration results in the formation…
Operational silo is a term used to define a process, management style, or business unit that does not interact with one another. These silos directly impact productivity and revenue and hamper the organization’s opportunities for…
