The Top 13 Tried and Tested eCommerce Strategies to Improve Conversion

Ecommerce conversion rate is a crucial metric for online store owners. While every B2C marketer worries about bringing in more site visits and prospective buyers, it is important to have the right strategies in place to…

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Integrate, Orchestrate, And Optimize Application Performance Testing—With Metrics!

Student-centricity—that’s where the education sector is moving at a rapid pace. Educational institutions are in an urgent need to redesign learning models and align their strategies with student’s expectations of developing new-age skills. As students…

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Clouds need compliance. Here’s how Salesforce gets you there

Privacy is now a public matter. What seemed new in the world of data privacy laws just a while back aren’t anymore. Regulatory and compliance measures have been around for decades. However, it wasn’t until…

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How test automation maximizes the ROI of modern insurance journeys

Insurance providers all over the world are making sizable investments in digital transformation technologies. One of the integral parts of the journey is their ability to not only launch new products – but to do…

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Reimagining Insurance Service Excellence with Cognitive Managed Services

Today, the insurance industry is galloping towards digital transformation after decades of crawling and being caught up in a complex web of legacy systems. But it has also meant that the need to meet the…

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3 status update measures on Salesforce Trust Site

Trust. A short word it may be, but it has a lasting effect in the business world, especially for companies processing vast amounts of data. Retail brands that have created a storefront require regular updates…

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7 Ways to Measure DevOps Success

A DevOps approach to software engineering is centered on collaboration, communication, and consistency. These three Cs ensure that software development lifecycles are secure, efficient, and delivered – fast. But how do DevOps teams measure their…

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Data Privacy and Personalization – A retailers ticket to win hearts and competition

Why do retailers need data? In today’s world, data has more value than gold which is proven by the number of rigid data privacy policies emerging over the decade. The data privacy policies not only…

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Achieving Campaign Efficiency through Insights-Driven Marketing

Retailers today operate in a highly competitive environment. This situation has become more intense since the last decade where revolutions in technology and ever-changing customer expectations have propelled competition on a scale never seen before.…

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The secrets of a successful migration strategy that helped Metro Retail Stores Group Inc migrate to cloud in the middle of a pandemic.

Embracing the potential of the cloud has become an unavoidable requirement for success in today’s digital world, particularly as companies progressively migrate their applications to the cloud to fuel growth. Every organization’s path to the…

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Why an Incremental Approach to Product Modernization is Better

As a technology company, you will experience loss of competitive edge when your offerings enter the declining phase in the product life cycle. Newer architectural styles like Microservices and frameworks that accelerate migrations to the…

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AI enabled IoT

There are more than over 20 billion linked gadgets in the globe, out of which over 9 billion of these are “internet of things” (IoT) devices, according to IoT Analytics. The Internet of Things is…

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