The global spread of COVID-19 since January 2020 is resulting in a slowdown in economic activity across the world. While COVID-19 spreads globally, the retail industry braces for the outbreak’s fallout. Interesting stats depicting the…
Chatbots in retail are enjoying a surge due to the omnipresence of messaging apps. Retailers are using these platforms to bridge the gap between online and in-store experiences. By leveraging the ability to develop a…
Sensory search is the act of searching the internet for something using a picture or your voice. Sensory search opens new possibilities and enables users to pick what they want with less effort, regardless of the need…
Virtual Reality will be among the biggest trends transforming retail. In the coming years, shopping malls will evolve as people come to shop not merely for a product but a distinct branded experience. Retailers can…
We are on the threshold of a compelling, expansive and imaginative time in which our experiences and our reality are being expanded through the merging of the physical and virtual worlds. Immersive technologies such as…
With an incredible amount of accurate location-based data being transmitted from mobile devices, Geofencing provides a huge opportunity for retailers to Deliver a personalized customer experience Build a stronger customer relationship Increase footfall to physical…
Consumers today travel a far more complex road than the traditional marketing funnel largely due to the emergence of technologies. Unlocking our customers’ path to purchase allows retailers to substantially enhance their experiences and bring…
Salesforce Commerce Cloud’s platform surfaces a full set of RESTful Open Commerce API’s (OCAPI). Open Commerce API allows external web applications to interface with core e-commerce functionality like cart, checkout, and search, as well as…
With NRF 2020, the world’s largest retail conference, just around the corner leading retailers from around the world will descend upon New York City to better understand the trends, challenges, and opportunities facing the retail industry.…
In a world of Modern Retail to deliver the ultimate retail Omni channel experience, retailers must be able to: Pivot their business processes and focus to the customer Adapt to the fluid customer journeys Drive…
Due to rapid technology advancement, e-commerce is undergoing a major transformation and is steadily becoming more efficient and customer-centric than ever. Technologies such as Artificial Intelligence, Machine Learning, and Augmented Reality are already widely used…
With $50 billion+ in gross transactions, more and more retailers are relying on the Magento platform because of the unconquered end-user experience that it provides. In order to maintain that quality, testing plays a crucial…
