Retail

What’s new, what’s out: major updates from the latest version of Oracle Retail Merchandising Foundation Cloud Services

Boasting the twin perks of highly credible performance and competitive pricing, Oracle Retail Merchandising Foundation Cloud Services (RMFCS) has become one of the most widely used cloud computing services by retail organizations across the world.…

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RPA in cybersecurity the need of the pandemic hour

Cybercrime has shot up about 600% due to the pandemic, according to research by top Cybersecurity firms. As stated in World Economic Forum Global Risks Report 2020, cybercrime will likely cost the world $11.4 million…

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Halloween mood board for your B2C e-commerce site

3 wicked strategic ways to boost your online sales this Halloween! No tricks, just treats  Halloween is around the corner – The “scary-good” time of the year. In 2020, US shoppers spent roughly $8.8 billion over the Halloween season. This year, it could go…

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3 ways in which Unified Commerce helps B2C businesses offer hyper personalized experiences to consumers

One of the most satisfying shopping experiences is when you stumble across something that you never knew you needed, and even seeing an offer on it. This can happen while shopping online when finding a perfect gift, picking the right costume for a party or even In-stores while strolling through the well-curated aisles leading to…

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A retailer’s guide to different types of mobile app development

With the world around us on a fastrack towards everything mobile, as business owners, it’s mandatory to look into running a whole business on a device that can fit into the palm of one’s hand.    Languages, platforms,…

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The value pitch: Scale-up your ecommerce business with Salesforce Commerce Cloud

The year 2021 heralded the dawn of a new era in retail and ecommerce. The pandemic triggered a tremendous shift in nearly everything digital, and while 2020 will be remembered as an outlier in terms of the frenetic…

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Perpetually ‘Out of Stock’? Streamlining supply chain process made easy with Order Broker by Oracle

Real followed the reel when panic buying happened en masse at the beginning of the pandemic in 2020. Like a scene straight out of a B-grade zombie thriller, shelves were wiped clean and factories were running on…

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The Top 13 Tried and Tested eCommerce Strategies to Improve Conversion

Ecommerce conversion rate is a crucial metric for online store owners. While every B2C marketer worries about bringing in more site visits and prospective buyers, it is important to have the right strategies in place to…

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How SFCC helps its users maintain customer loyalty and trust by staying compliant to privacy laws

Privacy is now a public matter. What seemed new in the world of data privacy laws just a while back aren’t anymore. Regulatory and compliance measures have been around for decades. However, it wasn’t until…

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3 status update measures on Salesforce Trust Site

Trust. A short word it may be, but it has a lasting effect in the business world, especially for companies processing vast amounts of data. Retail brands that have created a storefront require regular updates…

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Data Privacy and Personalization – A retailers ticket to win hearts and competition

Why do retailers need data? In today’s world, data has more value than gold which is proven by the number of rigid data privacy policies emerging over the decade. The data privacy policies not only…

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Achieving Campaign Efficiency through Insights-Driven Marketing

Retailers today operate in a highly competitive environment. This situation has become more intense since the last decade where revolutions in technology and ever-changing customer expectations have propelled competition on a scale never seen before.…

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