According to Aberdeen Group, companies with omnichannel engagement strategies enjoy an average of 9.5% year-over-year increase in annual revenue. Omnipresence is the secret mantra. But back in the early 2000s, building an omnichannel strategy was…
Gone are the days where segmentation was the only method used to improve customer experience and engagement on E-commerce sites. There is something much bigger than Segmentation which is used to facilitate better customer experience…
Every retailer’s end goal is to make their customers happy, and build a good business. This is possible only if a retailer steps inside the shoes of their customers and try to figure out what…
It’s a dream come true for every consumer now that we have VUI (voice user interface) and AI (Artificial Intelligence) based assistants helping us find whatever we need and do our tasks for us. Voice…
Most of the leading retailers use some retailing suite or the other to handle their business operations accurately. Survival without a proper solution, to handle the entire sales, inventory etc. becomes very difficult. But the…
E-commerce is progressing at a quick pace, driven by high customer demand. Retailers have understood that unified customer experience is the need of the hour. Salesforce commerce cloud is one such solution, the best one…
Why is it such a great match you must be wondering? The answer is this pair could be a very big boon for both the retailers and the customers. The compatibility and the chemistry between…
Having an assistant is always a boon when it comes to getting a job done, be it in any field of work. And, shopping would top that list in a world of consumerism that’s taking…
The year 2017 has seen the rise of complete Digital Transformations and the purveyor of Artificial Intelligence, Virtual Reality, Augmented Reality, and Voice User Interfaces (VUIs) in its development stage over the internet with complex…
The rising customer demands push retailers to adopt futuristic technologies so that their employees can successfully cope up with the changing retail landscape. But in reality, regardless of the technologies and expenditures, it’s important for…
According to Research and Markets, the global retail industry is estimated to reach $28 trillion by 2019. Digitization, changing market trends and customer behavior force retailers to deliver commerce anytime and anywhere. Oracle Retail’s Merchandise…
“Most brands and marketers only utilize 15% of technologies and capabilities they are already paying for, so the focus should not be in the number of technologies that need to adopted, but in “applying” them…
