Digital Commerce Cloud

Top 9 necessary optimizations for your Ecommerce UX Audit – Part 1

User Experience has the ability to make or break any website, especially an ecommerce one. For any ecommerce business, UI/UX is where the customer conversation starts and ends. Research indicates that increasing competition and multiple…

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Progressive Web Applications – The future of MCommerce

According to Aberdeen Group, companies with omnichannel engagement strategies enjoy an average of 9.5% year-over-year increase in annual revenue. Omnipresence is the secret mantra. But back in the early 2000s, building an omnichannel strategy was…

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Intelligent Personalization: A Way Forward for the Retail Industry

Gone are the days where segmentation was the only method used to improve customer experience and engagement on E-commerce sites. There is something much bigger than Segmentation which is used to facilitate better customer experience…

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Visual Commerce In 2018: Capture, Upload And Shop!

Every retailer’s end goal is to make their customers happy, and build a good business. This is possible only if a retailer steps inside the shoes of their customers and try to figure out what…

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Voice Activated Shopping Assistants- Must Have for the Millennials & the Mature

It’s a dream come true for every consumer now that we have VUI (voice user interface) and AI (Artificial Intelligence) based assistants helping us find whatever we need and do our tasks for us. Voice…

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Salesforce Commerce Cloud support models – which is your best fit?

E-commerce is progressing at a quick pace, driven by high customer demand. Retailers have understood that unified customer experience is the need of the hour. Salesforce commerce cloud is one such solution, the best one…

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PRIOS & Salesforce Commerce Cloud (Demandware)-A Match Made in Heaven

Why is it such a great match you must be wondering? The answer is this pair could be a very big boon for both the retailers and the customers. The compatibility and the chemistry between…

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2018 is raising the Game for Digital Commerce through Futuristic UX

The year 2017 has seen the rise of complete Digital Transformations and the purveyor of Artificial Intelligence, Virtual Reality, Augmented Reality, and Voice User Interfaces (VUIs) in its development stage over the internet with complex…

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Multi-device Automation Testing for the Retail Industry

Gone are those days when one had to step outdoors to shop or visit a nearest bank to make a transaction, courtesy the internet. Many retail service providers have empowered their customers with a cozy…

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Effective Multi Device Testing for your e-Commerce solution

According to “Mobile eCommerce Stats in 2017 and the Future” eCommerce dollars now comprise 10% of all retail revenue and 62% of smartphone users have made a purchase online using their mobile device in the…

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Continuous Customer Journey – Unified Commerce

The customer journey in retail today is continuous and dynamic. It is the customer who calls the shots, hunting down whatever they want, whenever they want it, hopping across multiple touchpoints as they traverse the…

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Do’s and Dont’s in eCommerce Testing

The eCommerce industry is gaining more traction in the growing digital space and it is estimated to be worth $22.1 trillion. With increased number of online shoppers, online stores have the added burden of ensuring…

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