Phygital Store Solutions

Ways to Prevent your Site from Crashing this Holiday Season

With the holiday season round the corner, it will not be a surprise if some of the ecommerce sites collapse when a trillion of shoppers are trying to shop online. Lack of performance testing, could…

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Amplifying the Phygital Shopping Experience

It is true that digital transformation in retail is huge. But sadly, a Forrester analysis claims that retailers even today largely perceive digital innovation more about transactions. However, the truth is, retail engagement is a…

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Voice Activated Shopping Assistants- Must Have for the Millennials & the Mature

It’s a dream come true for every consumer now that we have VUI (voice user interface) and AI (Artificial Intelligence) based assistants helping us find whatever we need and do our tasks for us. Voice…

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PRIOS & Salesforce Commerce Cloud (Demandware)-A Match Made in Heaven

Why is it such a great match you must be wondering? The answer is this pair could be a very big boon for both the retailers and the customers. The compatibility and the chemistry between…

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PRIOS – Your Customer’s Ultimate Shopping Assistant for Phygital Delight

Having an assistant is always a boon when it comes to getting a job done, be it in any field of work. And, shopping would top that list in a world of consumerism that’s taking…

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Tick the right technology boxes for location based marketing – RFID Vs Beacons Vs Geo Fencing

“Most brands and marketers only utilize 15% of technologies and capabilities they are already paying for, so the focus should not be in the number of technologies that need to adopted, but in “applying” them…

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Behind the New Era of Experiential Retail: 5 Key Technologies to Watch Out For in 2018

Shopping is not merely spending money on things at a store anymore, it’s an experience. Customers now don’t just want to shop; they want to live the experience. Retailers have taken the technological advances and…

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Improving Cross-Channel Inventory Visibility with PRIOS (Grocery)

Smart shelves, digital signage, smart apps- Omni channel retail has come a long way following the road to digital retail innovation. Selling has become smart, easier to navigate for customers but it hasn’t got any…

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How to enable Phygital Retail for your store? [Podcast]

In our Sixth episode, we have two speakers, Sunil Bajaj, Director & Unit Head for Retail & CPG Practice and Kamal Chandramohan, Practice Head for Mobility. They discuss at length about the current and future…

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Self-Service in Retail – The preferred way of customer interactions in a Digital Age

Gone are the days when people used to call up airlines to get flights booked or wait in a queue to get movie tickets. These reduced human interactions aren’t driven by organizations looking to shave…

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The Empowered Store Associate: Driving Tomorrow’s Retail Experience

They are the messengers who carry the essence of your brand. They make or break shoppers’ perceptions and, by extension, your desired brand image. For a customer, they are the most visible people who keep…

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AMPLIFYING THE IN-STORE EXPERIENCE: MAKING YOUR BRICKS CLICK

THE TIMES THEY ARE A-CHANGIN’ “The distinctions that we talk about today between stores, apps, pick-up, delivery and sites are continuing to blur into the background for customers. For them, it’s just Walmart.” asserts Walmart…

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