In our Sixth episode, we have two speakers, Sunil Bajaj, Director & Unit Head for Retail & CPG Practice and Kamal Chandramohan, Practice Head for Mobility. They discuss at length about the current and future…
They are the messengers who carry the essence of your brand. They make or break shoppers’ perceptions and, by extension, your desired brand image. For a customer, they are the most visible people who keep…
THE TIMES THEY ARE A-CHANGIN’ “The distinctions that we talk about today between stores, apps, pick-up, delivery and sites are continuing to blur into the background for customers. For them, it’s just Walmart.” asserts Walmart…
You are a Retailer trying to figure out smooth transformation of physical stores into new age customer engagement hubs.You see it happening around you, but you want the best fit scalable solution for your business.…
A customer walks into your grocery store after a long, hard day at work. Let’s call her Millennial Melanie. Needless to say, she’s already not in the mood to shop. After taking a quick glance…
IoT is no doubt inducing retail investments but at the same time making in-roads for the retailer to connect with the customer at every possible opportunity and accentuate their shopping experience. This clearly indicates that…
When the going gets tough, the tough go shopping. Sounds anonymous and it is! So, where are the retailers heading when the going gets tough? Are they heading for ecommerce, omnichannel or sticking to their…
You have been considering an upgrade to your POS. This POS works fine but there is something that keeps bothering you. You do not know what it is. You have tried to seek answers for…
With more than 4 billion people equipped with Mobile phones across the globe, providing Mobility as a channel for customers has become imperative for today’s B2C companies. Smartphones have re-defined the way people used to…