Phygital Retail

How AI Revolutionizes the Retail Industry and Addresses the Needs of Future Shoppers?

Picture yourself sitting at the food court in the centre of one of the millions of malls across the country. The smell of mall food staples such as pretzels and teriyaki chicken fills the air.…

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Bringing the shopper back to the physical store: 5 ways to minimize risk for your consumers

It is true that retailers once enjoyed the privilege of providing great in-store experiences and proved to be a major source of revenue for them. However, in a world where experiences have taken over as…

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Real-time Personalized Recommendations: Retail use-case

“No!” “For the hundredth time! No!” Paul yelled as he slammed his laptop shut. All the websites he visited were trying to sell him ridiculously printed sweatshirts. Okay, a new animated movie has released and…

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Up your Holiday Sales Game by Cross-selling & Upselling to the max!

Up your Holiday Sales Game by Cross-selling & Upselling to the max! Make your Sales Merry & Bright, ye Retailers! Black Friday and Cyber Monday have long since passed and Christmas is just days away…

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Self-Service in Retail – The preferred way of customer interactions in a Digital Age

Gone are the days when people used to call up airlines to get flights booked or wait in a queue to get movie tickets. These reduced human interactions aren’t driven by organizations looking to shave…

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Personalization- Right promotions at the right time to the right place

Rebecca likes a shoulder bag at an online store. They are giving a discount also. It fits her budget and her need. She adds it to her cart and decides to check it out at…

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The Empowered Store Associate: Driving Tomorrow’s Retail Experience

They are the messengers who carry the essence of your brand. They make or break shoppers’ perceptions and, by extension, your desired brand image. For a customer, they are the most visible people who keep…

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AMPLIFYING THE IN-STORE EXPERIENCE: MAKING YOUR BRICKS CLICK

THE TIMES THEY ARE A-CHANGIN’ “The distinctions that we talk about today between stores, apps, pick-up, delivery and sites are continuing to blur into the background for customers. For them, it’s just Walmart.” asserts Walmart…

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