One of the most satisfying shopping experiences is when you stumble across something that you never knew you needed, and get an offer on it. This can happen while shopping online when finding a perfect…
Did you find this blog while you were scrolling past social media? I’m not surprised. With over 3.78 billion active users daily across platforms, it is clear that in order to provide unified experiences, having…
In today’s ever-changing online world, innovations in the e-commerce and phygital retail sector have driven customers to expect even more out of their shopping experience. Consumers demand an enriched and seamless user experience across all…
When it comes to e-commerce, 84% of buyers say that they value user experience just as much as the company’s products. Why should user experience matter in e-commerce? A unified (or a one-brand experience) gives…