Unified commerce

Making the Most of Magento to Power Unified Commerce

In the quest to establish unified commerce, one of the common mistakes of retail brands is the assumption that their presence must be everywhere. They are eager to be available always to serve customers, irrespective…

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Adopting the Right DevOps Strategy to Lead Your Unified Commerce Journey-Part 3

If you’ve followed this blog series, Part 1 and Part 2 talk about DevOps, its relation to the retail ecosystem, and the 4D approach to it. Besides, it also discusses the defined parameters that are…

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Adopting the Right DevOps Strategy to Lead Your Unified Commerce Journey – Part 2

If you’ve followed our previous content on Unified Commerce, then you are aware of the iterative model of continuous innovation in the context of retail digital transformation. In part one of this blog series, we’ve…

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Decoding the Role of Edge Analytics in Unified Commerce

Establishing the role of edge computing in retail starts with understanding the value of data-rich insights in unified commerce. Retailers have come a long way from analyzing Nielsen TV ratings and collecting feedback over the…

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Why You Need a Single View of Data to Unify Experiences

In today’s digital world, a retailer’s ability to harness data effectively is critical to its success. But the volume of data being produced and processed is growing at an exponential rate. Many businesses are recruiting…

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Silos to Insync: The Road to Unified Commerce

Gartner predicts that by 2022, organizations with multiple digital commerce go-to-market strategies will see a 30% increase in sales. Let’s take a brief look at the three most popular digital commerce strategies among retailers through…

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Evolution in Unified Commerce Demands New Metrics

 To Anya’s mother, shopping meant getting into her car and driving to the mall or store she wanted to buy from. For her daughter, Zoya, shopping isn’t confined to a brick-and-mortar store. From the laptop…

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Adopting the Right DevOps Strategy to Lead Your Unified Commerce Journey-Part 1

If you’ve followed our previous content on Unified Commerce, then you are aware of the iterative model of continuous innovation in the context of retail digital transformation. It is all about continuous evolution across various…

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2021 Digital Commerce Trends: What to Look out For

Oniochalasia. The word quite simply means to ‘buy or shop as a way to relieve one’s stress’. Retail therapy is real and the era of digital commerce has made it easier for us to indulge…

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How to choose the right E-commerce platform for your business ?

Salesforce Commerce Cloud, Magento, Shopify, Woo Commerce, so many choices, so much information to process… well…here’s the low down Building your business through digital channels is more than just putting up your product listings on…

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Channelize your goals for Unified Commerce through Design Thinking

If there’s one sector that has seen an accelerated boom in the last decade, it’s retail. Today, consumers are simultaneously browsing on phones, computers, and smart TVs. They’re checking out products in your store with…

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