Customer experience

ServiceNow Implementation – Unleashing the Power of Digital Transformation

In the modern business landscape, digital transformation is no longer an option; it is a necessity. ServiceNow has become a driving force behind successful digital transformations across industries. With its ability to streamline operations, enhance…

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How AI in Banking can Power Hyper-Personalized Experiences for Retail Banking Customers

Banks certainly are in a position to seize this opportunity to promote meaningful and relevant products to each of their customers by leveraging AI in banking. As customers today have become used to notifications on…

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How AI is Powering Innovation in E-commerce

Artificial Intelligence (AI) has transformed almost all the business sectors in the world. Technologies such as Virtual Reality (VR) gaming systems have forever changed the way we interact with the world. The e-commerce boom in…

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The Secret Sauce of Neobank Success – An Explanation and Exploration

Traditional banks are losing their hegemony to a new generation of digital-only banks with no physical presence. These digital apps are changing the way customers think about banking. Although Neobanks have existed since the early…

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How to Effectively Test Ecommerce Platforms (Shopify) for Enhanced Customer Experience

There are several e-commerce platforms available and choosing the right one becomes a tedious job. Among the top platforms, Shopify has been growing exponentially mainly because it is easy to start, manage, and keep growing…

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Testing POS Systems The Right Way

We all know about the rapid growth and popularity that e-commerce websites have gained in recent times. One of the primary reasons behind this popularity and surge of the e-commerce websites is the continuous digitization…

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Enhance Customer Experience with AI driven recommendations

Ways Retailers Are Using AI to Enhance The Customer experience and Operational Efficiency  Employing Artificial Intelligence to Enhance Sales and Customer Satisfaction  Automation of services has reached a tipping point, providing consumers with the much-needed capability to complete…

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How Augmented Reality delivers the ultimate fairytale customer experience

In the time and age where 86% of buyers are willing to pay more for a great customer experience, there is no doubt in the minds of businesses how important it is to deliver an…

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Allow your Customers to Design Their Digital Banking Experiences

Many banking customers feel their bank’s CX strategy doesn’t offer them a highly personalized experience. Today’s customers are digitally savvy, fearless and create their own path in their life. They are looking for engagements that…

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The Top 13 Tried and Tested eCommerce Strategies to Improve Conversion

Ecommerce conversion rate is a crucial metric for online store owners. While every B2C marketer worries about bringing in more site visits and prospective buyers, it is important to have the right strategies in place to…

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Achieving Campaign Efficiency through Insights-Driven Marketing

Retailers today operate in a highly competitive environment. This situation has become more intense since the last decade where revolutions in technology and ever-changing customer expectations have propelled competition on a scale never seen before.…

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Importance of Survey Analytics in Retail Industry

There is nothing more important than the general public’s opinion when it comes to marketing. After all, without public approval and purchase, it would be impossible to get any product or idea off the ground.  Companies, on…

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