ecommerce

4 Ways Salesforce’s Commerce Cloud Einstein Improves CX

The innovative Commerce Cloud Einstein (CCE) AI by Salesforce gives companies the power to provide customers with product recommendations based on customer behavior and buying patterns. This improves the way customers shop on your e-commerce…

Read more

Set up (A More Powerful) E-Store with Salesforce’s Commerce Cloud Einstein

Isaac Asimov and Philip K Dick painted a future of Androids dreaming of electric sheep and robots doing just about everything. While we might not be there just yet, artificial intelligence (AI)—sci-fi’s mainstay—has very much…

Read more

Oracle Retail Cloud vs On-Premises: Why Should You Consider Moving?

The COVID-19 pandemic disrupted and transformed the retail industry forever. The charm and allure of glitzy retail stores fizzled out as 2020 changed lives and livelihoods. Retail chains closed down, people lost their jobs, and…

Read more

Increase Customer Lifetime Value using your Magento E-commerce Store

Customer Lifetime Value (CLV) is calculated based on how much net profit your business can get from one customer over a period of time. But in the world of retail, knowledge is only half the…

Read more

Tactics to Enable a Headless Approach Using SFCC – Part II

Headless e-commerce allows for the decoupling of the frontend and backend of storefronts. This allows end-users to experience immersive online shopping experiences and complete transactions, whether they’re on a computer, a smartphone, or other mobile…

Read more

The Ultimate Checklist to Create the Perfect E-Commerce Site Using Magento

According to a study, the e-commerce industry is now home to about 24 million online stores. This means that in this new day and age, people are more invested in sitting in their sweatpants and…

Read more

Tactics to Enable a Headless Approach Using SFCC

With retail on the cusp of major transformation, businesses are looking for new ways to keep shoppers coming back for more. Headless commerce may just be the solution waiting in the wings for retailers looking…

Read more

How SFCC Can Help Reduce Cart Abandonment and Convert Online Shoppers

Cart abandonment is a reality: 3 of every 4 shoppers tend to leave items behind in their online cart. Potential customers walk away from your store for numerous reasons, including an unoptimized checkout strategy, which…

Read more

Salesforce Commerce Cloud Multisite – Single Realm vs Multiple Realm

Remember Thor, the Son of Odin and the God of Thunder, who was to be the protector of the nine realms? While realm literally means the world, it’s different in the context of Salesforce e-commerce.…

Read more

Six Reasons Why You Should Use Salesforce Commerce Cloud to Launch Your Global Stores

Consumers are increasingly buying online and are attracted to international retail brands resulting in a massive worldwide e-commerce sales growth year on year. According to Statista, E-retail revenues are projected to grow to  6.54 trillion…

Read more

What Is Affiliate Marketing and How Does It Work on Salesforce Commerce Cloud (SFCC)

With more and more choices to purchase online, customers seek validation of the product through reviews written by other customers. Overwhelmed customers are more likely to share their product experience with others, but it may…

Read more

2021 Digital Commerce Trends: What to Look out For

Oniochalasia. The word quite simply means to ‘buy or shop as a way to relieve one’s stress’. Retail therapy is real and the era of digital commerce has made it easier for us to indulge…

Read more