ecommerce

The Top 13 Tried and Tested eCommerce Strategies to Improve Conversion

Ecommerce conversion rate is a crucial metric for online store owners. While every B2C marketer worries about bringing in more site visits and prospective buyers, it is important to have the right strategies in place to…

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How can Magento users Optimize CMS for better CX?

Did you know that over 270,000 merchants choose Magento commerce cloud for their business? Despite the numerous e-commerce platforms that are available, this size of the market goes to show how popular it really is.…

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3 Commerce Payments challenges that are solved by Salesforce’s partnership with Stripe

French intellectual Simone de Beauvoir told the world that “buying is a profound pleasure”. And if shoppers buy from the comfort of home, or anywhere for that matter, wouldn’t that pleasure like no other? But…

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How Out-of-the-Box Solutions from Salesforce Ease Developers Work and Quicken Go-Live for Ecommerce Implementations

Why reinvent the wheel when all the hard work has been done and perfected for you? This is essentially what out-of-the-box (OOB) software or commercial off-the-shelf software COTS  solutions provide for businesses that are unable…

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Top 7 Magento Myths Debunked

As you embark upon your eCommerce journey, chalking out a clear path is essential. Choosing the right eCommerce platform might seem overwhelming to begin with, and if you’re veering your way over to Magento Commerce…

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2021 Is Half Over! Pivot or Persevere – 4 APAC Retail Trends

Half-year up or a half-year left? 2021 is almost gone. We are already in July. With additional waves of COVID-19 looming, a global vaccine rollout underway, and the new normal still out of grasp, it…

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3 Ways to Maximize Commerce Cloud Einstein on Your Storefront

German blockchain expert Julian Hillebrand once said, “Personalized marketing is not about sales, it’s about building a relationship with your customers”. With Commerce Cloud Einstein by Salesforce e-commerce solutions, online shoppers get the personalization they…

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4 Ways Salesforce’s Commerce Cloud Einstein Improves CX

The innovative Commerce Cloud Einstein (CCE) AI by Salesforce gives companies the power to provide customers with product recommendations based on customer behavior and buying patterns. This improves the way customers shop on your e-commerce…

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Set up (A More Powerful) E-Store with Salesforce’s Commerce Cloud Einstein

Isaac Asimov and Philip K Dick painted a future of Androids dreaming of electric sheep and robots doing just about everything. While we might not be there just yet, artificial intelligence (AI)—sci-fi’s mainstay—has very much…

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Oracle Retail Cloud vs On-Premises: Why Should You Consider Moving?

The COVID-19 pandemic disrupted and transformed the retail industry forever. The charm and allure of glitzy retail stores fizzled out as 2020 changed lives and livelihoods. Retail chains closed down, people lost their jobs, and…

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Increase Customer Lifetime Value using your Magento E-commerce Store

Customer Lifetime Value (CLV) is calculated based on how much net profit your business can get from one customer over a period of time. But in the world of retail, knowledge is only half the…

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Tactics to Enable a Headless Approach Using SFCC – Part II

Headless e-commerce allows for the decoupling of the frontend and backend of storefronts. This allows end-users to experience immersive online shopping experiences and complete transactions, whether they’re on a computer, a smartphone, or other mobile…

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