SFRA

The 12 step guide to “Sleigh” your e-commerce game this holiday season.

#12DaysofChristmasatAspire Halloween is over, which means it’s time to prepare for Christmas! According to the NRF, holiday sales in November and December will climb between 8.5 % and 10.5 % over 2020, to between $843.4…

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Personalizing the customer experience: Driving differentiation in retail with Salesforce + MuleSoft

The year 2021 saw enormous global upheaval and transition. From ‘personalized experiences’ to ‘hyper-personalized experiences’ – that’s what the future of the retail industry looks like. 80% of customers say the experience a brand provides…

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How Walden University increased 100% self-service registration & achieved double-digit growth by upgrading to SFCC- SFRA and enhancing their digital commerce site.

An impressive number of 6,932,074 students enrolled in at least one online course in 2020 alone, according to the latest Distance Education Research report. Universities and marketers are rapidly discovering that online courses can be an effective way to attract a diverse range of student demographics,…

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Halloween mood board for your B2C e-commerce site

3 wicked strategic ways to boost your online sales this Halloween! No tricks, just treats  Halloween is around the corner – The “scary-good” time of the year. In 2020, US shoppers spent roughly $8.8 billion over the Halloween season. This year, it could go…

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The value pitch: Scale-up your ecommerce business with Salesforce Commerce Cloud

With the onset of the pandemic in 2020, there was a paradigm shift in the digital ecosystem. A frenetic digital adoption and a significant change in consumer behavior were the key trends. 2021, on the…

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How Out-of-the-Box Solutions from Salesforce Ease Developers Work and Quicken Go-Live for Ecommerce Implementations

Why reinvent the wheel when all the hard work has been done and perfected for you? This is essentially what out-of-the-box (OOB) software or commercial off-the-shelf software COTS  solutions provide for businesses that are unable…

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Provide a Never-Ending Shopping Experience with SFCC’s Endless Aisle

Whether shopping online or in stores, the shopping landscape is heavily reliant upon advertising and marketing campaigns to get goods moving. Thanks in part to ad campaigns and influencers, shoppers often zero in on products…

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Six Reasons Why You Should Use Salesforce Commerce Cloud to Launch Your Global Stores

Consumers are increasingly buying online and are attracted to international retail brands resulting in a massive worldwide e-commerce sales growth year on year. According to Statista, E-retail revenues are projected to grow to  6.54 trillion…

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