SFCC

How to Attract and Retain Customers Using Salesforce Commerce Cloud’s Campaigns and Promotions

A study by Claremount Graduate University proved that shoppers who get coupons or discounts are happier, less stressed, and are less anxious. The study also found that people actually enjoyed receiving coupons more than gifts.…

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Set up (A More Powerful) E-Store with Salesforce’s Commerce Cloud Einstein

Isaac Asimov and Philip K Dick painted a future of Androids dreaming of electric sheep and robots doing just about everything. While we might not be there just yet, artificial intelligence (AI)—sci-fi’s mainstay—has very much…

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Creating a One-Brand Experience Using SFCC

When it comes to e-commerce, 84% of buyers say that they value user experience just as much as the company’s products. Why should user experience matter in e-commerce? A unified (or a one-brand experience) gives…

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How SFCC Can Help Reduce Cart Abandonment and Convert Online Shoppers

Cart abandonment is a reality: 3 of every 4 shoppers tend to leave items behind in their online cart. Potential customers walk away from your store for numerous reasons, including an unoptimized checkout strategy, which…

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