Salesforce Commerce Cloud

Commerce Cloud Storefront Reference Architecture (SFRA) – What are the things you need to consider while you make a move?

Storefront Reference Architecture (SFRA), the newest platform of SFCC provides retailers a starting point for Webstore. It is synonymous with an out-of-the-box and best-in-class experience. It has easy extensibility that can be customized as per…

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Top 9 necessary optimizations for your Ecommerce UX Audit – Part 3

We have seen in our first two blogs, Top 9 necessary optimizations for your Ecommerce Audit – Part 1, Part 2 the first and second phase of engaging customers and providing them the best experience…

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Top 9 necessary optimizations for your Ecommerce UX Audit – Part 2

We have seen in our previous blog, Top 9 necessary optimizations for your Ecommerce UX Audit – Part 1, what charms a user and what puts them off when they open an ecommerce website. Having…

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Top 9 necessary optimizations for your Ecommerce UX Audit – Part 1

User Experience has the ability to make or break any website, especially an ecommerce one. For any ecommerce business, UI/UX is where the customer conversation starts and ends. Research indicates that increasing competition and multiple…

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Progressive Web Applications – The future of MCommerce

According to Aberdeen Group, companies with omnichannel engagement strategies enjoy an average of 9.5% year-over-year increase in annual revenue. Omnipresence is the secret mantra. But back in the early 2000s, building an omnichannel strategy was…

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Salesforce Commerce Cloud support models – which is your best fit?

E-commerce is progressing at a quick pace, driven by high customer demand. Retailers have understood that unified customer experience is the need of the hour. Salesforce commerce cloud is one such solution, the best one…

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PRIOS & Salesforce Commerce Cloud (Demandware)-A Match Made in Heaven

Why is it such a great match you must be wondering? The answer is this pair could be a very big boon for both the retailers and the customers. The compatibility and the chemistry between…

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2018 is raising the Game for Digital Commerce through Futuristic UX

The year 2017 has seen the rise of complete Digital Transformations and the purveyor of Artificial Intelligence, Virtual Reality, Augmented Reality, and Voice User Interfaces (VUIs) in its development stage over the internet with complex…

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Demandware Predictive Intelligence Test Automation Approach

Salesforce Commerce Cloud (erstwhile Demandware) has introduced a new powerful tool called “Einstein Commerce Insights” that extends the foundation of Commerce Cloud with powerful insights and capabilities, giving retailers valuable information about consumer’s shopping habits.…

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Effective Multi Device Testing for your e-Commerce solution

According to “Mobile eCommerce Stats in 2017 and the Future” eCommerce dollars now comprise 10% of all retail revenue and 62% of smartphone users have made a purchase online using their mobile device in the…

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Do’s and Dont’s in eCommerce Testing

The eCommerce industry is gaining more traction in the growing digital space and it is estimated to be worth $22.1 trillion. With increased number of online shoppers, online stores have the added burden of ensuring…

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Top UX Priority Goals for Retailers Today

By 2020, customer experience is predicted to overtake price and product as the key brand differentiator. And to offer high customer experience, user experience is essential in helping retailers craft the best possible experience of…

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