Customer data

How Data Quality Translates into the Quality of Your Customer Experience

Customer experience (CX) is the new marketing battlefront in today’s ultra-competitive times. This makes it vital for businesses and enterprises to give customers more than they expected to get more than they thought possible! An…

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The role of Customer Data Integration (CDI) strategy in reimagining smart retail experiences

Understanding every facet of the customer is key to putting the business in a better position to fulfill their expectations. With a 360-degree customer view, products, solutions, and experiences can be driven through actionable insights.…

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Real-time Personalized Recommendations: Retail use-case

“No!” “For the hundredth time! No!” Paul yelled as he slammed his laptop shut. All the websites he visited were trying to sell him ridiculously printed sweatshirts. Okay, a new animated movie has released and…

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