The retail industry is being transformed by Artificial Intelligence (AI). Retailers, today can use AI to engage with their consumers and run sales and marketing plans more effectively, from utilising computer vision to modify promotions in real time to…
6 Ways Retailers Are Using AI to Offer Unified Commerce Experiences and Boost Operational Efficiency
Automation of services has reached a tipping point, providing consumers with the much-needed capability to complete their daily chores. As customer purchasing patterns are being reshaped by AI-powered personalized retail, retailers have to take a…
At one point during the 1940s, retailers tried to collect consumer insights by conducting in-depth sessions with customers. Based on Sigmund Freud’s psychoanalytic theories with customers, this process was known as “motivational research”! These days,…
Picture yourself sitting at the food court in the centre of one of the millions of malls across the country. The smell of mall food staples such as pretzels and teriyaki chicken fills the air.…
