The Covid-19 pandemic has created a paradigm shift in consumer behavior causing a significant change in the retail industry trends. It has changed the way we work, shop, and communicate with people more than any…
With an incredible amount of accurate location-based data being transmitted from mobile devices, Geofencing provides a huge opportunity for retailers to Deliver a personalized customer experience Build a stronger customer relationship Increase footfall to physical…
Consumers today travel a far more complex road than the traditional marketing funnel largely due to the emergence of technologies. Unlocking our customers’ path to purchase allows retailers to substantially enhance their experiences and bring…
The holiday season is the most wonderful—and the most challenging—time of the year for retailers as it leads to increased traffic both in store and online. With holiday retail sales crossing the $1 trillion mark for the…