Big Data and Analytics

Restaurant Menu Engineering with Market Basket Analysis

A Cornell Hospitality Quarterly study found that 75% of customers who visit a restaurant are undecided on what to order. This is an opportunity for equipping service personnel at restaurants with data driven intelligence enabling…

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Deciphering the Customer Sentiment

    Data driven organizations analyze customer behavior for better profitability. Most organizations are already data-centric and have existing systems collecting clickstream data, guest check-ins, orders, payments, surveys, ratings and reviews. One can tap into…

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Building Individualized User Experiences with Self-Service Data Discovery

The new age big data analytics, with the popularity of self-service tools in the market, attempts to let anybody, especially business decision makers, to prepare, process and produce highly refined results from data in a…

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Traditional Business Intelligence versus Advanced Analytics

What is the difference between the two? Let us imagine a quadrant. The left of the x- axis is “Questions we are asking“, and the right is “Questions we are not asking.” Similarly, the top…

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5 Steps: How to Embed Predictive Analytics in your Business?

A snapshot of Google Trends reveals that the term “embedded analytics” has been garnering increasing interest with a steady rise in searches over the last five years and even more so, recently. Similarly, “predictive analytics”…

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Intelligent Apps- Driving the Future of Tomorrow’s Enterprises

In the movie Iron Man, Tony Stark’s computer system J. A. R. V. I. S. (Just A Rather Very Intelligent System) controls everything for the genius billionaire- from helping him destroy criminals to running his…

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The future of Underwriting with Big Data

Underwriting has come a long way since 1668 when bankers at the Lloyd’s of London insurance market, were paid a fee, for literally writing their name under the risk they were willing to cover, as…

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Have you mastered the Customer Interaction Lifecycle?

“In God we trust, all others bring data”                                                      …

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Reducing Risk in Financial Services with Intelligent Modelling

The previous decade saw one of the biggest economic meltdowns in the world’s history and as a result financial and related services plunged the deepest in the market. After 8 years, the industry is now…

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Big Data Discovery leads to Smarter Conversational Systems

Making data discovery more personal “By 2020, the average person will have more conversations with bots than with their spouse.” – Gartner. As soon as you pass by a store window it chimes “new arrivals!”…

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Smart Data Discovery to strengthen customer value in Banking

The Why To democratize the big data experience for business users As the frequency and scale of data creation in banks becomes faster and bigger than ever before, the first challenge for many is how…

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Role of Predictive Analytics in Sales Forecasting

“We really can’t forecast all that well, and yet we pretend that we can, but we really can’t.” – Alan Greenspan Three years ago, the former Fed Chairman confessed this to a dumbfounded Jon Stewart…

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