Advanced Analytics

Traditional Business Intelligence versus Advanced Analytics

What is the difference between the two? Let us imagine a quadrant. The left of the x- axis is “Questions we are asking“, and the right is “Questions we are not asking.” Similarly, the top…

Read more

5 Steps: How to Embed Predictive Analytics in your Business?

A snapshot of Google Trends reveals that the term “embedded analytics” has been garnering increasing interest with a steady rise in searches over the last five years and even more so, recently. Similarly, “predictive analytics”…

Read more

Intelligent Apps- Driving the Future of Tomorrow’s Enterprises

In the movie Iron Man, Tony Stark’s computer system J. A. R. V. I. S. (Just A Rather Very Intelligent System) controls everything for the genius billionaire- from helping him destroy criminals to running his…

Read more

Smart Data Discovery to strengthen customer value in Banking

The Why To democratize the big data experience for business users As the frequency and scale of data creation in banks becomes faster and bigger than ever before, the first challenge for many is how…

Read more

Maximize your sales growth by improving Buyer Propensity

The key is to know what and when your customers want even before they do. Retailers are always looking to stay ahead of their customers by analyzing their buying behavior and send targeted promotions that…

Read more