Data and Analytics

Customer Segmentation Empowered by Machine Learning – Reap the Benefits of AI to Serve Your Customers Better

The rise and prevalence of an approach of personalization have created a lot of scope for healthy competition among businesses to get creative about ways to acquire and retain customers. Customer segmentation is the first…

Read more

How to enable good data governance in a big data world

Gartner says that data and analytics budgets continue to see large increases and a significant portion of them are spent on data governance policies. According to Cisco, nearly 5 quintillion bytes of data is produced…

Read more

Delivering a Great Customer Experience with Data Management

With the covid-19 pandemic receding into the background, there is only one thing that has been strengthened – our reliance on Smart technology (also dubbed as SmartTech in the modern parlance). Right from the beginning…

Read more

Why you must adopt Data Fabric Architecture in a Hybrid Multi-Cloud world?

Every data analyst will agree that hybrid and multi-cloud adoption is seeing a rise across the world. Flexera’s 2022 State of Cloud Report states that 89% of enterprises have a multi-cloud infrastructure in place and…

Read more

Data: The Biggest Challenge for FinTechs Worldwide and How to Overcome the Challenges Posed by It

Covid-19 has caused major disruption across a wide spectrum of industries in major sectors ranging from healthcare, recreation, hospitality, travel, manufacturing, retail, airlines, to basic needs such as restaurants and movie theaters. But for FinTech,…

Read more

Run your company on Autopilot: Embedding intelligence in self-healing business strategies

Driving on autopilot is one of the ultimate comforts a car can provide. You do not have to worry about applying accelerator or brake, you could just enjoy the view with some music, while you…

Read more

MLOps for Machine Learning Implementation

ML is one of the most recent and advanced intellectual leaps of feat but is instead performed as a manual practice at most organizations. Without adopting MLOps, such organizations are bound to squander their resources…

Read more

The need for Big Data fueled Marketing Business Intelligence

When was the last time you saw an Ad on print and proceeded to buy that product immediately? It’s been long, isn’t it? The digital medium has totally transformed the way the world shops. Even…

Read more

Cloud Business Intelligence: Synergy of Cloud and BI for your Competitive Advantage

The last two years in the Covid-19 pandemic have been the most exuberant in terms of the interest and adoption of cloud based BI since its nascency in 2012. If you are someone interested in…

Read more

Explained: Key to have a successful ELT data warehouse

About 59 petabytes of data were created and consumed every single day in 2021. To put that in perspective, just one petabyte is equivalent to 500 billion pages of standard printed text. It is estimated…

Read more

What is Embedded Analytics and how is it used?

You login to Amazon to buy an item. The website shows you all the information you need to make a purchase like product ratings, price comparison, video reviews and also suggests related products. It equips…

Read more

Data Governance in the age of Big Data