What can Insurance CIOs learn from UBER?

Uber thought long and hard about the one actor it could reimagine to deliver the customer a simple, comfortable ride: the licensed taxi driver. Uber didn’t disrupt the product – i.e. the car. Uber simply reimagined the driver experience…

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Market Basket Analysis to drive Sales Volume

Have you ever wondered when you are done with your purchases from a Super Market or on an ecommerce site how you or your spouse turned out to buy more Products than what you had…

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Connecting the dots: Improving Ad-Campaign results

For the last few years we have witnessed the rise of emerging channels like mobile, video and social media among the brands and advertisers. Marketers have realized the need to focus on improving customer experience…

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Microservices: Embracing the Unix mantra “Do one thing and do it well”

In recent times, the term Microservices has gained immense popularity. It has found advocates in big players like Amazon, Netflix, NGINX to name a few. These companies have adopted this approach and have shared their…

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Top 5 trends in Big Data affecting Banking & Financial Services organizations

Information in the BFSI sector is like the menu card of a multi-cuisine restaurant. All kinds of data on a platter, served simultaneously. To integrate the various kinds of data coming in at different velocity…

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Retail Journey Podcast: How to overcome challenges of POS Testing with Automation?

In our fourth episode, we have two speakers, Chetan Singh, a solution architect for Retail store solutions and Divya Madaan, Senior Test Automation Consultant. They discuss at length about challenges retailers face in manual testing…

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Boost your Organization’s Performance Using Customer Analytics

Customer Analytics focusses on the improvement of an Organization’s overall business development and its results serve as an effective measure for comparing performance and growth. Customers are the fuel for running an organization. Understanding them…

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Leverage Test Automation to compare downloaded video files

Sounds interesting? Needless to say it was exciting for us as well.  When we heard of the automation scenario to compare source and destination video files, it was quite interesting as videos are moving visual media which…

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4 Key principles to improve data quality

Data quality initiatives are important to enterprises because poor data quality can lead to a multitude of costly and reputation-affecting business problems. Critical marketing campaigns can become ineffective due to poor address and contact information.…

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Know your Cost of Quality

Project Quality Software project quality is the underlying attribute to fulfill the project requirements and it is an integral part of the project objectives and deliverables at a minimal cost. The cost of quality plays…

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[Webcast] Test Automation for POS – Are you doing it right?

Although Test Automation is not a new concept anymore, many retailers are struggling to test POS systems successfully. Testing a POS software package manually can lead to many challenges like: Increased Time to Market since…

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Aspire’s Framework for Test Automation 2.0

Test automation frameworks have been in existence since the early 90’s. They have undergone significant changes over the years, mainly to address issues like code maintenance & scalability. From Data & Keyword Driven frameworks to…

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