Customer experience

Is Bootstrap a Silver Bullet for Digital Experience? – Part 1

As the digital world is evolving and shaping consumer’s life at large, little do we realize that the online market is being governed by a factor that may seem quite insignificant yet quite powerful –…

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What does Big Data and Sherlock Holmes have in common?

What’s common between a Great Detective’s work and Big Data Analytics? They both find insights from enormous amounts of accumulated data and use it to solve problems and find answers. Whether it’s the mysterious disappearance…

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Digital Strategy and Tactics for Managing Brand Reputation

The digital world has experienced a series of revolutionary changes over the last twenty years, thanks to the internet inception. The biggest reformation that internet has brought about is the way people build businesses and…

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Future of Customer Experience with Machine Learning

When Mark Zuckerberg unleashed his 2016’s yearly challenge of building a simply AI bot called Jarvis in Facebook, the whole world gaped in fascination that their sci-fi fantasies are finally here. Inspired by the movie…

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Omnichannel Insurance Solutions

Customer Experience has become the cornerstone of busines’s success stories and improving those metrics by consistent customer engagement is of paramount importance. Thanks to the visibility of omnichannelling in mainstream markets, enterprises are able to…

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Customer Experience for Insurers – The underlying opportunities

A superior customer experience can always be associated with a successful company. It’s no wonder that many business leader’s share the view that a best-in-class customer experience helps a company grow faster and more profitably.…

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Test Automation – Key Enabler for Digital Transformation

In the days of yore, businesses were set up at the town center, where people gathered, and offered their products and services. That was a logical way for businesses then to reach more customers and…

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Real-time Personalized Recommendations: Retail use-case

“No!” “For the hundredth time! No!” Paul yelled as he slammed his laptop shut. All the websites he visited were trying to sell him ridiculously printed sweatshirts. Okay, a new animated movie has released and…

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Back to the Digital Future – 2017

Looking back at 2016 and taking a peek into 2017, the digital past and future. We have turned too many pages of the calendar this year. On the last page of it, let’s take a…

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[Webcast] Phygital Retail: Merging Online & In-store Customer Experience

You are a Retailer trying to figure out smooth transformation of physical stores into new age customer engagement hubs.You see it happening around you, but you want the best fit scalable solution for your business.…

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What can Insurance CIOs learn from UBER?

Uber thought long and hard about the one actor it could reimagine to deliver the customer a simple, comfortable ride: the licensed taxi driver. Uber didn’t disrupt the product – i.e. the car. Uber simply reimagined the driver experience…

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What are Insurance customers looking for?

2015 brought alarming news for the insurance industry with record-breaking drops in customer experience satisfaction. In an increasingly commoditized market, insurance companies need to fast realize that customer experience is one of the most important…

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